The Snow Job!
Record snowfalls at the end of January stopped us all in our tracks with roads, see schools, ambulance government and commerce almost completely shut down. There was nothing to do but wait until the first blizzard of 2016 moved on out to sea. In the aftermath of the storm, it took several days to dig out from not inches, but feet of the white snow and icy mixture that blanketed the region. In the stillness, there was a pause in the political rhetoric and outrageous punditry that has enveloped the presidential races, and the Washington white noise seemed to take a momentary break. The topic was the weather, on every channel, giving us all a respite from the political din.
Snow Job, the fictional character in the comic series G.I. Joe, was introduced in 1983 as the team’s original arctic member. However, the reference to The Snow Job above is speaking about the idiom or expression used when attempting to deceive, overwhelm, or persuade with insincere talk, especially flattery. A “snow job” is a strong effort to make someone believe something by saying things that are not true or sincere. Many people might recognize this as “politics as usual”, and it certainly seems to be the case this political season when it appears that the usual has become passé, as we have entered into a period of “X-TREME Political Sportz” like we’ve never seen before. When a so-called legitimate candidate for President of the United States can proclaim without pause or concern, in the public forum that they could literally shoot someone in the middle of the street and STILL not lose any support, we have entered into a deeply disturbing time unprecedented in modern political history.
The outrageous rhetoric and unsubstantiated claims that have been spewing forth like a large-scale blizzard with no end in sight has skewed what is real and what is not, what is fact and what is fiction, and what is possible and what is merely “performance art” on the political campaign trail. All of this “drama” captured and spun by the mass media machine in the 24-hour news cycle as if it were a season of reality-TV instead of an opportunity to vet serious contenders for the highest office in the land. We are caught up in a “snow job”! The consequences of which could take us all to the very edge of redefining our nation and ourselves. We are standing at the precipice of decision and our ability to choose wisely what we do from here will have reverberating consequences for decades to come. Doing nothing is not an option, because as the snow melts you could very easily slide off into the abyss and recovery or rescue is most probably impossible.
We must dig ourselves out of the snow! As we looked out over the blanket of snow that covered our region in the last weeks, it looked pretty at first. There was a calm and a stillness that made us all pause out of a necessity to stay safe and warm, but as the snow was plowed, shoveled and removed by changing weather systems and rising temperatures, we see that the challenges we face, the problems and concerns of our families, our communities and our nation have not melted away with the snow; they remain ever present and need to be addressed with even more serious and strategic policy and proposals than before the snow began to fall. We cannot be lulled into believing that reality-TV is real. It’s just a SNOW JOB!